Our Story

It started with a hook, a spool of thread, and a quiet evening at home.

Long before Craft Cottage had a name, Faiza Rashid was already making things by hand. Not for anyone in particular. Just because the making itself felt good. A crochet flower here, a hand lettered quote there. Slowly, what began as something to do with her hands turned into something she couldn’t imagine her days without.

In 2023, that quiet habit became Craft Cottage, a small studio in Mirpurkhas, Sindh, built one stitch, one letterform, one bead at a time. What started with crochet grew into calligraphy, paintings, beaded pieces and wire art, each one added slowly, and only once it felt right.

Our Philosophy

There’s something honest about a piece made by hand. You can see it in the small imperfections, in the care behind every loop of thread, in how long it took to get right. Nothing here is rushed. Nothing is copied.

We believe a handmade piece should feel like it was made for one person, even when it wasn’t. That belief hasn’t changed as we’ve grown. Everything is still 100% handmade. We still choose materials that will hold up and hold meaning. And we still finish each piece slowly, the same way we did when it was just Faiza working alone in the evenings.

Our Approach

Every piece starts with an idea and a bit of patience.

Sometimes the idea is ours. A new crochet bouquet. A calligraphy design pulled from a verse we love. A phrase that wouldn’t stop repeating in our heads until we lettered it out. Other times the idea is yours. A name to be framed. A colour for a wedding gajra. Words you want to turn into something you can hang on a wall and keep for years.

Either way, we take our time with it. We’d rather spend the extra hour than send out something we’re not proud of. That’s true whether we’re making one piece or fifty.

Our Clients

Since 2023, we’ve sent handmade pieces to homes across Pakistan, from Karachi to Islamabad, made for weddings, birthdays, and everyday moments in between.

What started as orders from a handful of people close to us has grown into a small but loyal community of buyers who come back season after season. Brides looking for a gajra that photographs as beautifully as it feels. Sisters searching for a birthday gift that doesn’t feel like everything else on a shelf. Families wanting a Surah on their wall that was actually made by hand, not printed and framed overnight.

We’ve learned as much from our clients as we’ve taught them about our craft. Early feedback on stitching, on packaging, on how a piece travels from Mirpurkhas to a doorstep three cities away, has shaped how we work today. A request for a specific thread weight became a new standard. A note about a frame arriving loose became a change in how we pack every single order since. That’s still how we grow, one piece and one honest review at a time.

Faiza Rashid

Founder, Craft Cottage

It all started with one ball of white yarn. A friend asked me to make five bow keychains for her friends, and as I sat there crocheting each bow by hand, I fell in love with the process. That single order became the seed for Craft Cottage a reminder that beautiful things often start small.

My mission has stayed simple since day one: prove that handmade doesn’t mean rough, and small doesn’t mean careless. I wanted people from Karachi to Islamabad to order from a small studio in Mirpurkhas not because it was easy, but because they could tell someone had actually made it for them.

That’s still the test every order faces. Before anything leaves the studio, I ask myself what I always have: would I be proud to say I made this myself? If not, it doesn’t go out.

The studio has since grown to include calligraphy, paintings, beaded pieces, and wire art, and more hands now work alongside mine. But the standard hasn’t moved. I still check the stitching. I still read every custom order myself. The goal was never to make more, only to make well.

What I want next is just as simple: more homes across Pakistan holding something handmade, more brides wearing a gajra someone actually crafted, more walls carrying words shaped by hand instead of printed. Growth only matters if the care stays intact.